
Sprout Social Website
Overview
Continually built out and refined Sprout Social’s main marketing website through A/B testing, strategic insights, and competitive research.
Role
Art direction, web design, visual design
collaborators
Product Marketing, Customer Marketing, Marketing Operations, Copywriting, Web Development
Coachella trends page
169K social impressions. 700 sessions on page with 28% clickthrough rate.
Cannes Trends Page
140K social impressions, drove over 1,200 sessions, with 4 minute average session.